Harness the Internet

Small Business Internet Marketing Series from Duct Tape Marketing

Harness the Internet to Market Your Small Business More Effectively - program includes 3 taped, 1 hour audio sessions with John Jantsch, workbooks, and transcripts from each session.

No matter if you do business in your town or around the world, the Internet has become an essential small business marketing tool! Get Harness the Internet from Duct Tape Marketing and get your hands on an small business Internet marketing super class broken into three fast moving live sessions - each packed with laser specific details for moving your business ahead in this rapidly changing medium.

This is not an Internet Marketing " get rich " course, this is a practical, sensible approach to using the Internet to grow and extend your existing business.

Each session includes an overview of the most up to date strategies and tactics picked up from over 10 years of building business on the Internet, a workbook containing forms and guides to help you build your small business Internet strategy, and an audio recording covering each topic so you can listen to the lessons over and over again whenever you like. You will also receive notes from each call and lots of tips on resources from the web.

This course will help any small business learn to use the power of the Internet to get an edge over competition both online and offline.

Here are the topics covered in this program

Lesson #1: Creating a content based web presence - content, concept and offline integration
A web site and should be so much more than a static brochure. This lesson will help you understand how to create content that educates and helps you stand out. Extend your web site to become a tool to generate leads and serve your customers.

  • Learn the best way to reuse your marketing kit contents on your web site

  • Discover how to structure your content for maximum results

  • Understand the basic of web navigation

  • Develop content to draw in local web surfers

Lesson #2: Building traffic and repeat visitors - optimization, list building and local search
Web sites have become an essential marketing tool no matter the size or purpose of your business. Local shoppers are using the Internet to find local businesses in every city in America. Miss this session and you may get left behind.

  • Learn the basics of search engine optimization

  • Get your web site indexed by Google and Yahoo in less than 48 hours

  • Discover what your must tell your web designer

  • Develop a plan for local web searchers and local directories

  • Understand how to use pay per click advertising methods

Lesson #3: Extending the conversation blogs, podcasts, RSS and online PR
Blogs have moved beyond a trendy new tech topic to a must have small business marketing and communication tool. Blogs help your search engine traffic, help demonstrate your content knowledge and build trust within your market.

  • Understand the basics of blogging

  • Learn how to get more traffic to your blog

  • Develop a strategy for partnering with other bloggers

  • Learn how to use a blog to get more web site visitors

  • Tap the power of RSS to create content and generate traffic

If you want to immediately give your business a competitive edge , your don’t want to miss out on this power packed telesummit. Forbes named the Duct Tape Marketing blog a favorite for small business and marketing. These sessions contain real world, proven strategies and tactics.

Also, receive extra BONUS Material when you purchase today:

1) John Jantsch interviews SEO Book author, Aaron Wall, on search engine optimization ($29 value)
2) John Jantsch interviews Mick Jolly of PRWeb on creating and distributing attention getting press releases ($29 value)
3) John Jantsch interviews Podblaze founder, Rodney Rumford, on RSS and content syndication ($29 value)


There are two ways to purchase Harness the Internet - Click on the appropriate add to shopping cart button below to purchase either version 1) All digital files for immediate download - $97 2) Printed ebook and audio CDs shipped to you in a 3 ring binder - $129
.

3 Ring Binder Version - | All Digital Download File Version -

Enroll securely using one of these forms of payment
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When you enroll you will receive email instructions for downloading your course materials and attending the live session.

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